01/11/2023

Take advantage of all the benefits and move to the next level.

We want to remind you why switching to IQOS ILUMA is a better alternative than continuing to smoke cigarettes. You just need to discover what the next level is.

Latest news

Curious X takes you to Milan with the Loyalty Card
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A rhythmic weekend in the south
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What is The FlexPuff Feature on The New IQOS ILUMA i?
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Summer Challenge by IQOS Club: Win your ticket for Sunny Hill Festival
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More to discover with Services & Privileges
Care you can count on.

Privileges to inspire you.​
iqos
Care you can count on
Access our personal coaches for support on how to get the best use from your IQOS. ​
Loyalty rewards
Earn points for member offers, device upgrades and exciting benefits.
Peace of mind
Accidental damage cover, rapid replacement and international assistance.