Discover IQOS ILUMA.

Next level forward

The latest IQOS ILUMA breakthrough technology is taking heated tobacco to the next level. The all-new IQOS ILUMA rethinks the rules of heating technology.

iqos iluma

Next level pleasure.

The most advanced device, with the most sophisticated design.
Familiar. Enhanced.
Familiar design. Enhanced experience.
Pocket-sized.
All-in-one device. Ideal on the go.

IQOS ILUMATM is designed to be used only with SMARTCORETM tobacco sticks. Don’t use IQOS ILUMATM and SMARTCORETM tobacco sticks with previous IQOSTM generation, because that might damage your device.

The SMARTCORE INDUCTION SYSTEMTM technology
The heart of the new bladeless SMARTCORE INDUCTION SYSTEMTM is the metal heating element placed at the core of the tobacco stick.
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iqos iluma
IQOS ILUMA Series
Next Level Technology
iqos iluma
NEW

IQOS ILUMA PRIME

The most advanced device, with the most sophisticated design.

iqos iluma
NEW

IQOS ILUMA

The device with a classic, intuitive and elegant design.

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NEW

IQOS ILUMA ONE

All in one device. Simple and practical.

Simple ways to switch.
Try IQOS for free.
Refer your adult smoker friends to better alternatives.
This product is not risk-free and it contains nicotine which is addictive. For adult use only.