CuriousX x Anfisa

Nightlife rhythms brought together the curious community at the Olympic Park.

Curious X, the platform that sparks your curiosity, is dedicated to adult IQOS users who are always seeking more. It delivers the message of a smoke-free world in places and experiences that go beyond the ordinary.

This March 21st offered techno beats, eye-catching colors, and unique moments for users who make entertainment an essential part of their identity. When you see the curious ones with personalized details, you know a special experience is about to happen. That was exactly the case at Anfisa Letyago’s techno concert, where every beat was another reason to celebrate.

It’s never too late to join the community. If you’re a new user*, sign up in IQOS CLUB. If you’re already a member, just follow us on our social media to unlock exclusive benefits.

*Converted adult smoker